LLM visibility is reshaping how brands compete in AI-enabled search, and at Semrush we treat this as a data-driven discipline. In this article, we reveal how we nearly tripled our share of voice and boosted our AI visibility by combining…
SERP stands for search engine results page, and it is the gateway to online visibility. Understanding how a search engine results page works is essential for anyone trying to attract more traffic. This guide explains what a search engine results…
AI search is not the end of SEO; it marks a new era where how information is discovered and how machines decide what to trust matters as much as traditional ranking signals. Some claim SEO is dead, others say nothing…
GEO is the new lens for search strategy in 2026, reframing how we plan, create, and measure impact across channels. GEO stands for Generative Engine Optimization, and it shifts our focus from chasing keywords to understanding where people search and…
Backlinks in AI Search have emerged as a pivotal signal that shapes how AI models source information and craft responses. In a world where AI-driven answers hinge on trusted data, the quality and authority of links can tilt visibility and…
SEO in the age of AI is not dead it’s the backbone of digital marketing in 2025. AI has moved from buzzword to business-critical tool, but the core discipline that fuels visibility remains search optimization. From the rise of AI-assisted…
AI search citations are reshaping how users trust AI-powered answers. As AI assistants condense results and surface fewer links, AI search citations act as critical trust signals that influence what people regard as credible. This article distills a comprehensive analysis…
Reddit SEO is the gateway to accelerating your site’s discoverability on search engines and AI systems. In this step-by-step guide, you will learn a practical 5-step framework designed to boost organic reach, authority, and relevance across Reddit and beyond. Whether…
Nano Banana in Google Lens is the latest integration bringing Gemini’s image-generation magic into Google Search. This update lets users create visuals directly from Lens within Search, turning prompts into art or ideas on the fly. In this guide, we…
Understanding the shift: why image quality now matters in Google Ads When Google Ads now flags low-quality images, the implication is that visual aesthetics have a direct link to performance. High quality visuals can capture attention faster, improve click through…
