AI search trends 2026 are reshaping how users discover information online, making it essential for brands to align with intent, clarity, and speed. As search engines and AI assistants grow smarter, the path to visibility requires intent-driven content, structured data,…
ChatGPT SEO is the practice of aligning your website with how AI models source information for answers. If your goal is to earn citations in AI answers, you must ensure your site is crawlable, your pages are well-structured, and your…
ChatGPT 404 referrals are a hidden funnel killer for many sites. When users arrive via outdated or mislinked paths, they land on error pages and bounce, signaling search engines to downgrade related pages. If you fix these issues, you can…
We’re entering the black box SEO era, where measurement is less about precise rankings and more about presence, credibility, and how people actually engage with content. This shift isn’t a minor tweak; it’s a fundamental reorientation of what success looks…
The Yelp 2025 Fall Product Release marks a major shift in how local discovery platforms connect brands with customers in real time. This AI driven update turns Yelp from a static review site into an always on engagement engine. With…
ChatGPT Atlas is OpenAI’s bold step into AI-assisted browsing, delivering a browser experience that blends traditional web navigation with an embedded ChatGPT sidebar. ChatGPT Atlas brings memory, personalization, and task-oriented capabilities directly into your browsing flow, promising faster research, writing,…
The AI Visibility Index is reshaping how brands think about discovery in AI search, turning traditional rankings into a new metric for awareness and purchase intent. This data-driven framework helps marketers understand which brands are effectively appearing in AI-generated answers…
AI for Content Strategy is redefining how brands ideate, create, and measure content performance. By harnessing data, automation, and AI-powered insights, you can align every piece of content with real audience intent and measurable business goals. This guide walks you…
LLM visibility is reshaping how brands compete in AI-enabled search, and at Semrush we treat this as a data-driven discipline. In this article, we reveal how we nearly tripled our share of voice and boosted our AI visibility by combining…
Agentic PPC is no longer a distant dream; by 2030, AI agents will optimize campaigns, negotiate media buys, and help monetize performance marketing around the clock. Today marketers wrestle with constant AI news and a flood of new tools. The…
